We chose this as our North Star KPI because the percentage of startups that successfully raise capital after working with us is the most accurate indicator of whether our method works or not. We also track the total amount of capital raised, which we are excited to announce is over $250 million, but feel this metric disproportionately favors later-stage financing rounds. Our North Star KPI keeps us focused on what is most important: getting more startups funded regardless of their stage or total raise amount.

We are constantly looking for new ways to improve our process. In order to track our progress towards that end, we update our North Star Metric annually by following up with clients and tracking their respective CB/PB profiles. Below are the updated numbers for 2022:

We’ve worked with 203 startups in total, 132 of which attempted to raise capital…

43.9% received funding

43.2% are still actively raising

12.9% did not receive funding

To put this in perspective, only 0.05% of startups get VC funding.

Yes! Here it is.

The meetings you set up with potential investors will be all the proof you need. We will coach you on when the right moment is to ask for a meeting.

Our team is business-savvy, tech-literate, and will perform fresh market research for every new project we take on. Whether or not we’ve worked in your industry in the past won’t limit our ability to drive your business into the future.

The first thing we’ll do is give you access to our investor database.

Yes, but we don’t suggest it. If you’re serious about fundraising, then your venture is worth more than the limited effort we could invest in 48 hours.

Before recommending any of our services, we definitely want to assess and evaluate your current strategy.

Of course. This is a living document that you will continue to update over time as conditions change within your company. In fact, we make sure it’s easy to edit when you receive the raw files.

Probably, but you often get what you pay for. Doing this work in-house or having an advisor or "experienced" designer support you will likely lead to an endless cycle of iterations that leaves you doing all the heavy lifting. We want this to be a smart, efficient, and cost-effective outsourcing solution for you.